NEW YORK, Oct. 7, 2025 /PRNewswire/ -- JWP Connatix today announced that longtime Chief Technology Officer David LaPalomento has been appointed General Manager of Streaming & CTV. In this newly ...
The news: Consolidation in the streaming industry is leading connected TV (CTV) budgets to become more concentrated, per our latest US TV and CTV Ad Spending Forecasts. Key changes on the horizon: ...
NEW YORK, June 2, 2026 /PRNewswire/ -- MediaRadar, the intelligence that drives modern advertising, today announced a major expansion of its Connected TV (CTV) capabilities, dramatically increasing ...
Coming back from POSSIBLE last month, one thing stood out to me: Streaming TV has entered a much more operational phase. The conversation has evolved from where streaming is headed to how marketers ...
The news: DoubleVerify (DV), the leading software platform for verifying media quality and optimizing ad performance, launched DV Authentic Streaming TV at CES 2026. The service solves transparency ...
There’s a growing convergence between linear and streaming strategies, with advertisers prioritizing performance, scale and omnichannel reach, according to a Premion/Advertiser Perceptions study ...
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters When you purchase through links on our site, we ...
Describing YouTube as the “Hunger Games of content,” pocket.watch SVP Channels David B. Williams explains how pocket.watch identifies the “apex predators” and brings those stars to additional ...
You can watch WFLA News Channel 8 for free without an antenna, cable or satellite subscription. The new and improved WFLA CTV app offers live-streaming newscasts, Daytime, Bloom, Tracking the Tropics, ...
NEW YORK—A new survey indicates that CTV advertisers are bullish on the medium in 2026, with seven in 10 CTV advertisers (70%) telling researchers that they expect to increase their CTV spending this ...
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